Mobile Enabling Industrial Products with QR Codes

Here is another example of using QR Codes in Industrial Products:

via diessel.com

GEA Diessel introduced the new QR codes in response to requests by customers who wanted to be able to access specific information quickly and easily.

This is a great use case: providing authoritative information instantly. For a business with many products, it takes time for customers to locate the right information. With a QR Code, the customer gets precise up-to-date information, right on the spot!

With thousands of products, building such a system can take a lot of resources - that is why we offer Qryptal Database integrated Mobile Pages to make this easy.

The solution can be enhanced further by adding the service request module: Customer scans QR Codes and not only gets the right information but can also request for service and include photos and videos of the issues they are facing.

The service team would not only know exactly which product, serial # but also have a much better understanding of the issue. Here is a demo code for this:

QR Code for product activation: Google Fiber

via gigaom.com

It will use QR codes and the Google Play store to change your relationship with set-top boxes and routers: Medin says that those boxes will have a QR code that a technician will scan. The box then sends its activation information to the cloud and the box is now provisioned and activated for that customer. Eventually consumers will be able to do this for themselves, perhaps after they order a box on Google’s Play store.

We covered this earlier as well:
http://blog.qryptal.com/2012/06/product-registration-with-qr-codes.html

At Qryptal, we always look forward to working with customers to implement such workflow use-cases of QR Codes like product activation, warranty registration etc. This can really streamline installation, lower costs and also improve end-user experience.

Product registration with QR Codes

via engadget.com

Scanning the code yields:
https://google.com/fiber/registerdevice?sn=ABCDEFGHIJKL&mac=012345678900&mo=G...

Looks like Google is planning to put a unique QR Code on each device to make it easy for their users to register the device. After registration it should be easy to provide a manual or quick start guide - something which we all end up misplacing after installing a product.

Good use case!

Toys R Us continues to increase summer sales via bigger QR code push

via mobilecommercedaily.com

QR codes on products to provide relevant information. Toys R Us is doing that and as it's spokeswoman pointed "Customers are increasingly using their smartphones while shopping to find details on the products they are looking to purchase". QR Codes makes it easy for customers to get to information that helps in their purchase decision.

At Qryptal, QR Codes for product information is one of the first usecases that we were marketing for. With the current QR Creator and Mobile Page designer, this can now be up and running in a matter of minutes.

QR Codes on engines for manual

via biztimes.com

"Once you scan the QR code with your smart phone, you will be directed immediately to information that is specific for the engine that's on your mower. Searching for your model will not be necessary," said J.P. Benjamins, product marketing manager for Briggs & Stratton.
QR Codes on products is a great way to provide guides, manuals, updates and warranty information. This was one of the first use cases targeted by Qryptal.

Northwest Mailing Service adopts QR codes

via qrcodepress.com

QR Codes are an ideal complement to direct mailers as it provides an added dimension of information to paper flyers, brochures and to any promotional material. QR codes used here could provide a landing page leading to added information such as images, brochure pdfs, and videos which can influence in the buying decision.
As QR Codes will be scanned on mobile devices, the landing pages should be designed to be read on mobile devices

Liverpool goes nuts over 'smart' Fair Trade goods

via guardian.co.uk

"Pick up your smart phone, run it over the QR (Quick Response) code on the packet and the screen is filled instantly with a map showing the location of the cooperative that produced the coffee, plus detailed information about its growers, their beans and their work, its Fair Trade credentials and contribution to the local community. It is like satnav for a Fair Trade destination."

QR Codes on product packaging is a great opportunity to tell your story in your own words. Whenever a user, in any part of the world looks at your product - they can get to authoritative information.

This could be about how some produce was grown, how an artifact was crafted with care or just quick access to the user guide for a shrink wrapped package.

In the present connected world, all of us consume not just the product but also the information around it (2many of us check Amazon reviews when in a shop).

QR Codes enable product producers to tell their story - direct & unadulterated to the consumer.