Airline QR Code Scavenger Hunt

via 2d-code.co.uk

"Under the title “Crack the Code” the QR Code posters are displayed in cafes, restaurants and shops around Istanbul’s main attractions. Six different QR Codes are encoded with a letter and the six letters together form a word which is required to enter the competition. First prize is two airline tickets, two nights at a 4-star hotel and an exclusive helicopter tour."

Scavenger Hunts are a great fun use case for QR Codes. We also have a lot of customer interest in this and are thinking of creating a quick start template for such campaigns.

Inflight QR Code Campaign for Voter Registration

via news.cnet.com

"Passengers can register to vote through the plane's in-flight entertainment system. You activate the in-flight Internet service on your smartphone, scan the provided QR code, and let it whisk you away to a voter registration page."

We have observed from past campaigns that more users scan QR Codes in spaces where they have greater 'down time'.

For example we have found that QR Codes at a restaurant table gets more scans - probably because customers have 'time' and often looking for things to do.

This story is similar. Virgin America has inflight internet- makes their plane seats a very fertile medium for great QR Code campaigns!

Similarly trains offer another attractive opportunity:
http://blog.qryptal.com/2012/04/in-spain-trains-offer-first-chapter-of.html

Lufthansa Airlines Livery is Now QR Coded

via beqrious.com

If a QR code works on an airplane, think what it can do for your delivery trucks and fleet vehicles...