Handy International is using QR Codes on product packaging.
QR Codes are used here for seafood products and give consumers added information about it's origin and freshness.
The article noted that "The day can come when a consumer is able to scan products with a smart phone application or other device for information now provided to wholesale buyers, restaurants and other buyers of Handy frozen fish."
Hopefully that comes sooner rather then later, as it's a great way to provide relevant information to the end consumer without an extensive search as is the case today for such information.
We hope more products would start providing information to their end consumers. One such use cases are shrink wrapped products that already have electronic manuals, where it makes sense to provide access to the manual from the packaging especially with limited real estate on the packaging. This way a consumer has quick access to additional details to make an informed decision if the product is a right fit.
There are more such uses cases of howbusinesses can use QR Codes
